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ALTIUS JOIN MIDDLESEX CRICKET AS NEW COMMERCIAL PARTNER

Middlesex Cricket is delighted to announce that leading consultancy Altius have joined the club as a new commercial partner.

As part of the new tie up, Altius representatives will be compiling infographics for this season's NatWest T20 Blast campaign, which will deliver match stats from our T20 Blast games in a graphic form, allowing fans to clearly see the key match statistics, displayed as infographics. We will also be receiving infographics highlighting head to head statistics against each opponent since the T20 competition began back in 2003.

Middlesex Cricket's Commercial Director, Rob Lynch, commented:

We are grateful to Altius for their support and we're delighted to welcome them to the Middlesex Cricket family as one of our new commercial partners.

As any cricket loving fan will know, statistics play a hugely important role in the game and are a constant fascination to many who follow the game. Altius's involvement will enable our followers to view scorecards in a fun and easy to view graphical format, and see how the game panned out, albeit presented in a different way.

We're looking forward to working with Altius and to sharing their infographics with our followers.

Anyone wishing to find out more about Altius, can do so by visiting http://www.altius.co.uk/ or by following them on Twitter at @AltiusBI.

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